Free Meta ad tools for DTC brands
Everything here is free, works on your phone and needs no account. Use a tool, then let Gimme Gimme turn what you learn into finished Meta ads.
Do the maths
Work out what your Meta ads cost and what they need to earn.
- CPMCPM calculatorWhat you pay for every 1,000 impressions.
- CTRCTR calculatorThe share of people who saw your ad and clicked.
- ROASROAS calculatorRevenue earned for every dollar of ad spend.
- B/EBreak-even ROAS calculatorThe ROAS where your ads stop losing money.
- CPACPA calculatorWhat you pay to win one sale or customer.
- $$$Facebook ad cost calculatorForecast impressions, clicks and purchases from a budget.
Research and create
See what competitors run, check your ad fits, and write the words.
- AdsFacebook Ad Library searchSee any brand's live Meta ads, longest-running first.
- 9:16Instagram safe zone checkerCheck which parts of your ad Instagram covers.
- HookAd hook generatorTen hooks for your product, each from a different angle.
- AaInstagram caption generatorFive captions with hashtags for your brand's posts.